Description

Herc Holdings’ $580 Million Fleet Investment Targets A New Wave Of Mega Projects!

Herc Holdings Inc. reported its third quarter of 2026 results amid leadership transition, with CEO Larry Silber announcing his move to Executive Chairman and President Aaron Birnbaum named CEO effective January 1. The quarter marked the first full period reflecting the integration of the H&E Equipment Services acquisition completed in 2025, which has expanded the company’s footprint, fleet scale, and sales capacity. Equipment rental revenue grew approximately 12% year-over-year, outpacing comparable fleet growth of under 2%, driven primarily by increased mega project activity across sectors such as data centers, infrastructure, manufacturing, and energy. Specialty equipment, now comprising 20% of the total Original Equipment Cost (OEC) fleet—up from 17% a year prior—continued to grow rapidly and is a focal point due to higher margins and customer demand.