How Paramount Global Is Mastering Linear-Streaming Synergy to Dominate Sports and Series!

Paramount Global’s Q1 2025 financial results presented a mixed picture of the company’s performance and strategic positioning. On the positive side, Paramount reported a 2% revenue growth, when excluding the Super Bowl, alongside a significant year-over-year improvement in Direct-to-Consumer (DTC) OIBDA by approximately $180 million. The company also generated $123 million in free cash flow, demonstrating efficient cash management amid a challenging advertising environment. Paramount+ continues to be a focal point for the company, ending the quarter with 79 million global subscribers, an 11% increase year-over-year. Engagement metrics showed improvements, with global watch time per user rising by 17% and churn decreasing by 130 basis points. This positive subscriber growth was attributed to successful new content like “Landman” and “1923,” as well as the enduring appeal of series such as “Yellowstone.”