Zebra Technologies: How Its RFID Empire Is Taking Over Multiple Industries!

Zebra Technologies reported its third-quarter 2025 results, surpassing its initial outlook. The company posted $1.3 billion in sales, representing a year-on-year increase of 5%. Adjusted EBITDA margin improved slightly by 20 basis points to 21.6%, and non-GAAP diluted EPS rose by 11% to $3.88. A noteworthy performance was observed in Zebra’s Asia Pacific, Latin America, and North America regions, with product categories like printing, mobile computing, and RFID showing robust growth. The retail and e-commerce sector was particularly strong, whereas the healthcare sector faced challenging comparatives and the manufacturing sector remained soft. Despite achieving double-digit earnings growth through operational efficiencies, Zebra acknowledges that the macroeconomic environment is contributing to uneven demand across different geographies and market sectors. In terms of strategic priorities, Zebra advances its growth through acquisitions, such as Elo Touch Solutions, which bolsters its Connected Frontline vision.