Description

Procter & Gamble’s Strategic Makeover: Will P&G’s Combination of Marketing, Innovation, & Expansion Work?

Procter & Gamble reported its fiscal first-quarter results for 2026, showcasing consistent organic sales growth for 40 consecutive quarters and core EPS growth for ten consecutive years. The quarter saw a 2% organic sales increase, bolstered by a 1% rise in both pricing and mix. Despite facing a challenging macroeconomic environment, sales were broadly stable with 8 out of 10 product categories maintaining or increasing sales. Skin and Personal Care led the growth, but Fabric Care and Family Care experienced declines. Regionally, growth was uneven with strong performance in Latin America, ascending 7%, driven by robust growth in Mexico and Brazil. In contrast, sales in the European enterprise region remained unchanged from the prior year, while the Asia-Pacific, Middle East, and Africa regions saw a slight decline. The North American market experienced modest 1% growth, and despite challenging geopolitical and competitive scenarios, Greater China sales grew by 5%.

Our Report Structure:

⦁ Company Overview
⦁ Investment Thesis
⦁ Key Drivers
⦁ Historical Quarterly Statement Analysis – Income Statement & Cash Flows
⦁ Historical Quarterly Balance Sheet Analysis
⦁ Historical Annual Financial Statement Analysis
⦁ Analysis Of Key Financial Ratios
⦁ Financial Forecasts For 3 Years
⦁ Forecasting The Capital Structure & Net Debt
⦁ Discounted Cash Flow Valuation
⦁ Trading Multiples
⦁ Key Risks
⦁ Disclosures

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