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Intuit’s TurboTax Live Surge: Can 36% Revenue Growth Offset DIY Weakness?

Intuit Inc. reported its third quarter results for fiscal 2026 with revenue growth of 10%, driven primarily by significant progress in its AI-driven expert platform strategy. The company raised full-year guidance across revenue and all non-GAAP metrics following solid performance in key segments. High-growth areas included assisted tax services, the money portfolio, and the mid-market business solutions, each expanding north of 30%. However, headwinds remained in the do-it-yourself (DIY) tax filing segment, particularly among price-sensitive filers earning less than $50,000 annually, resulting in share losses in this subcategory. The Consumer platform saw 8% revenue growth, with Credit Karma increasing 15% and TurboTax growing 7% for the full year. Despite an overall expected decline in total IRS filers by approximately 0.3%, TurboTax Online paying units are forecasted to increase 2%, supported by share gains among filers with higher average revenue per user (ARPU).