Description

The Trade Desk’s $689 Million Quarter: Is Audio The Hidden Growth Lever?

The Trade Desk, Inc. reported first quarter 2026 revenue of $689 million, marking a 12% year-over-year increase, supported primarily by strong growth in connected TV (CTV) and audio advertising channels. Video, including CTV, comprised over half of the business mix, with mobile and display representing significant portions as well, while audio—which accounts for around 6% of revenue—experienced the highest year-over-year growth among channels. Geographically, the United States accounted for approximately 82% of revenue, with international markets making up the remaining 18% and showing notable momentum, particularly in EMEA and APAC. Operating expenses totaled $622 million, an 11% increase from the prior year, rising to $513 million excluding stock-based compensation—a growth of 18%. Investments were focused on platform operations and the integration of AI-powered tools to enhance efficiency.