ZoomInfo Technologies: A Market-focused Sales Strategy and Resource Allocation! 

ZoomInfo Technologies Inc. reported its financial results for the second quarter of 2024, revealing some challenging areas as well as positive strides in specific segments of its business. The report included details about a significant one-time charge due to prior period sales write-offs, particularly with SMBs. This led the company to revise its full-year guidance downward. Nonetheless, there were also considerable improvements and highpoints, particularly in new business contributions and product launches such as ZoomInfo Copilot.