Pinterest, Inc.: Focus on Lower Funnel Advertising Products & Key Factors Driving Our Bullish Thesis! 

Pinterest’s second quarter of 2024 marked further growth in users and revenue, demonstrating continued success in the company’s strategic initiatives. Monetary performance was strong with substantial growth, but some challenges were observed that could potentially impact long-term performance. Ending the quarter with 522 million global monthly active users, representing a 12% year-over-year growth, Pinterest illustrated active engagement across all geographical regions. Particularly notable was the substantial increase in users in the Rest of World markets, which grew by 17%. These results underscore the effectiveness of Pinterest’s product enhancements and strategic focus areas including investments in AI to improve personalized content discovery, promotion of content curation, enhanced shopping features, and offering a positive alternative to traditional social media platforms.