Oddity Tech Ltd.: An Analysis Of Its Innovation in Technology & Product Development 

Oddity demonstrated strong financial performance in the third quarter of 2024, showcasing robust growth metrics amidst a challenging retail environment. Revenue for the first nine months of 2024 increased by 27% year-over-year, reaching $523 million, which is significantly higher compared to the mid-single-digit growth rates posted by large-cap competitors. Adjusted EBITDA was reported at $135 million, with a conversion of approximately 90% to free cash flow, equating to $119 million. This substantial cash flow has allowed Oddity to reinvest strategically into technology and brand development, reinforcing its competitive position.