GoDaddy, Inc.: Product Bundling & Pricing Strategy to Secure A Stronger Market Position! 

GoDaddy’s fourth-quarter and full-year 2024 results reflect a company performing strongly across various strategic initiatives, translating customer value into shareholder value effectively. The company reported an impressive milestone by surpassing $5 billion in annual bookings, driven by a 9% increase. This outcome was further supported by a 21% growth in Applications & Commerce (A&C) bookings and an expansion of the normalized EBITDA margin to 31%. The focus on creating value for customers has clearly translated into financial success, as evidenced by a 25% rise in free cash flow for the year.