Planet Fitness Expands Its Global Footprint with Breakout Success in Spain & Australia; What Lies Ahead? 

Planet Fitness demonstrated a solid performance in the first quarter of 2025, aligning with its strategic goals amidst a challenging macroeconomic environment. The fitness company reported an increase in its member base to 20.6 million, reflecting growth by approximately 900,000 members from the previous year. The system wide same club sales rose by 6.1%, with the company opening 19 new clubs globally, totaling 2,741 locations. This expansion underpins the company’s resilient business model and its strategic imperatives focusing on brand promise redefinition, member experience enhancement, product refinement, and accelerated club growth.