Taylor Morrison: Land Asset Optimization As a Significant Driver In Its Strategic Growth! 

Taylor Morrison Home Corporation reported its second-quarter results, indicating a strategic emphasis on pricing over sales pace amidst challenging market conditions. The company delivered 3,340 homes with an average closing price of $589,000, generating $2 billion in revenue from home closings. The adjusted home closings gross margin was 23%, in line with guidance, despite competitive pressures and increased cancellations. However, monthly net absorption rates were lower than expectations, highlighting softer than normal sales trends due to market volatility and high interest rates.