How Masco Corporation is Quietly Building an E-Commerce Business That Could Redefine Its Future! 

Masco Corporation’s recent earnings for the first quarter of 2025 revealed several key aspects of its performance and future outlook, marked by both challenges and areas of strength. On the positive side, the company continues to drive innovation across its strong portfolio of brands, such as Delta Faucet and Behr, contributing to its solid reputation in the repair and remodel industry. New product launches and awards highlight the company’s commitment to maintaining its competitive edge. The plumbing segment, particularly in North America, also showed resilience with a 1% increase in local currency sales, supported by a strong performance in the e commerce channel and growth in specialty markets like spa and sauna.