Soho’s $9/Share Offer Is Just The Beginning—The Real Story Behind The Buyout!

Soho House, the global members-only club brand, is poised to go private in a deal that values the company at an enterprise value of $2.7 billion. The decision follows months of internal and external strategic evaluation, shareholder discontent, and operational recalibration. On August 18, 2025, a consortium led by MCR Hotels, along with Apollo Global Management and supported by controlling shareholder Ron Burkle, proposed to take the company private at $9 per share. This price represents a significant premium over the stock’s prior close of $7.60 and comes amid a broader transformation plan that includes back-office system overhauls, restructuring efforts, and ERP investments. While membership revenue continues to rise and retention rates hover around 91.5%, profitability and operational execution remain under scrutiny. With Burkle rolling over his stake and key stakeholders backing the move, the deal aims to remove the pressure of quarterly reporting and enable longerterm strategic investments.